Land the phase language. Ship the deck. Prove it on Lizzy.
MAY 6 – 9
7
Shipped
4
Active
1
Blocked
3
Next Sprint
Shipped This Sprint
Shipped
Phases Language Framework
PREP / PLAN / ANNOUNCE / RELEASE / REVIEW. Five phases, four gates, one vocabulary. Each phase defined by who knows the project exists. Canonical reference locked.
Shipped
Phases Deck (14 slides)
Phases, gates, weekly cadence, roster split, rollout sequence. Ready for Jordan review.
Shipped
Restructured AP Agenda
May 6 proof: Trending (5min) → Recent/Upcoming (10min) → Campaign Conversations (40min) → Wrap. 12 artists get the right conversation. 9 move to Developing Artists. Before vs. After documented.
Shipped
Meeting Templates (Ritual Spine)
6 milestone-triggered meetings mapped to gates. Onboarding through Post-Release Wrap. Gate-aligned.
Live tool. Track artists through all five phases with checkable gate items. Lizzy McAlpine seeded as pilot.
Shipped
Artist Prep Package Template
4-tab blank template: Overview, Gate Status (all prerequisites), Department Briefs, Timeline. Ready for any artist.
Active
Active
Phases Deck → Jordan Review
Deck is built. Needs 30 min with Jordan for endorsement. Then Fleck. Then Board.
Active
Lizzy McAlpine — Phase 2 Pilot
First artist through the phase system. Currently in PLAN, tracking READY TO ANNOUNCE? gate items. A&R confirmed, audience profile needed, spend data pull in progress.
Active
Airtable Artist Detail Page Rebuild
Gerard gathering feedback from all teams. Jordan directive: open with "what is the problem / what is Airtable." Survey every team on what they always need.
Active
Budget Framework — Maegan Pre-Read
Finance meeting prep. Budget line items, approval routing, phase alignment.
Blocked (Needs Jordan)
Blocked
Aud Dev Lanes — Tarek Conversation
Lane Definition V2 ready (54 items, Jordan feedback applied). Need 30 min with Tarek to walk through Aud Dev lanes. Jordan was out Tue-Wed. Cannot proceed on Creative/Niki meeting or Commercial Partnerships lanes doc until this ships.
Carry-Forward
Carry
Val Knowledge Capture
Departing. Holds institutional Airtable knowledge. Gerard needs session before she leaves. Urgent but not escalation-level.
Carry
RDX Production Access
Escalation pending via Mike Chang → Jacob. Gerard reaching out to Rick. Jordan is executive sponsor. Single largest data unlock for Campaign Ops.
G2 gate items: Timeline locked · Budget approved · Creative direction set · Kickoff held · All departments briefed · Audience strategy presented · Cover art approved
Weekly Cadence
Mon
Foundation Room
PREP / PLAN
30 min
Tue
Workability Check
PLAN
15 min standup
Wed
Active Projects
ANNOUNCE
45 min
Thu
—
Execution day
Fri
Release Wrap
RELEASE / REVIEW
Async
If the Board Asks
Campaign Ops shipped a complete phases framework this week — five phases (PREP / PLAN / ANNOUNCE / RELEASE / REVIEW), each defined by who knows the project exists; four gates between them with named gate items and department owners; a weekly meeting cadence mapped to each phase; and a restructured AP agenda that turns a 27-artist status meeting into a 12-artist decision meeting. We have one pilot artist (Lizzy McAlpine) currently in Phase 2 (PLAN), approaching G2 (READY TO ANNOUNCE?). The deck is ready for Jordan's review. One blocker: the Aud Dev lanes conversation with Tarek needs scheduling before we can roll department workflows to Creative and Commercial Partnerships.
Sprint 2 Preview · May 12–16
Jordan reviews phases deck · Tue Workability Check launches (May 13) · Mon Foundation Room launches (May 19) · Tarek lanes meeting · Lizzy G2 target clearance · First real Release Wrap population (Friday) · Creative/Niki meeting scheduled · Christian Airtable backend training
